![]() ![]() The ability to reach millions (or billions) of users and service their needs automatically, at nearly no marginal cost, creates situations where a powerful company becomes ever more powerful through positive feedback loops, like network effects and virality. The enabler is the Internet - specifically, its power of zero-marginal-cost distribution. The first company to achieve a critical mass can dominate its industry for a long time. In markets where Internet technology is a dominant factor, there are powerful winner-take-all dynamics. You can contribute through PayPal, Patreon, Venmo and Crypto.1-Page Summary 1-Page Book Summary of Blitzscaling ![]() It’s hard to rely 100% on ads, and your contributions will help us continue providing the best free cultural and educational materials to learners everywhere. If you would like to support the mission of Open Culture, consider making a donation to our site. If you would like to sign up for Open Culture’s free email newsletter, please find it here. You can also find class notes for the course on Medium.īlitzscaling will be added to our list of Free Online Business Courses, a subset of our collection, 1,700 Free Online Courses from Top Universities. You can stream the 20 lectures from start to finish above, or find the playlist on Greylock Partner’s YouTube channel. Eric Schmidt on Structuring Teams and Scaling Google, Netflix’s Reed Hastings on Building a Streaming Empire, Airbnb’s Brian Chesky on Launching Airbnb and the Challenges of Scale–they’re among the experts featured in the course. The course focuses on Blitzscaling–or what Hoffman described in the Harvard Business Review as “ the science and art of rapidly building out a company to serve a large and usually global market, with the goal of becoming the first mover at scale.” And to help demystify that process, Hoffman invited guest speakers to class to break things down. Many of the concepts discussed in Masters of Scale expand on a 2015 course taught at Stanford by Hoffman and his colleagues– John Lilly from Greylock Partners, LinkedIn co-founder Allen Blue, and author Chris Yeh. A quick postscript to yesterday’s mention of Reid Hoffman’s new podcast, Masters of Scale. ![]()
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